Burch's steps up with a brand refresh


Since the 1930s Burch's shoe stores have provided high-quality shoes and boots for the northwest lifestyle. Rebranding efforts included standard items such as tweaking the logo, redesigning business cards, and creating gift cards that nestle in a die-cut backer to be delivered to the recipient's door. Then, for their main retail and children's stores, imagina designed slatwall and dimensional signage, large lifestyle graphics that reflected their northwest community and customer base, custom window lettering, tabletop merchandising, shopping bags, ad templates, and a website.

imagina deliverables: design and production, estimating and vendor sourcing for printing and mounting large-scale graphics, print management

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